Posts from ‘Fashion News’

The John Varvatos Spring 2013 campaign has landed, and it is EPIC.

Legendary musician Jimmy Page (guitarist of Led Zeppelin) and emerging talent Gary Clark Jr. are the featured stars of the new John Varvatos seasonal campaign shot by acclaimed photographer Danny Clinch in London. Check out a few of the shots below.

Need to grab the latest John Varvatos swag? Head on over to

Want to see more? Watch the Jimmy Page & Gary Clark Jr. for John Varvatos Spring/Summer 2013 video HERE.


We are excited to share with you that now carries Play Cloths!  “Play Cloths is a progressive street wear brand with a focus on the creation of high quality garments adaptable to any lifestyle”.  Their bold graphics and varieties in styles make their line adaptable for any kind of look, whether you are going to the beaches or chillin’ in NYC, these clothes can work for you! Plus if you’re a huge fan of rapper Pusha-T, Play Cloths is highly associated with him and his style!

Shop Play Cloths on now!


Lynn, one of our amazing female models and the face of our newest Holiday Lookbook, has been featured on our website for quite some time now.  She is such a sweetheart and makes all the clothes look amazing!  To learn more about our amazing model, check out the interview I had with her below.  We’ll post up more Model Spotlights soon!  Keep checking back :)

Name: Lynn Nguyen

Hometown: San Diego

When/How did you start modeling? I started modeling a few years ago. I believe i started when I was 18 years old. A recruiter for a modeling management wanted me to come to their interview. Unfortunately, I didn’t have the time to make it to the interview but modeling started to sparkle my interests.

What’s the craziest shoot or job you’ve been on? The craziest shoot was for the marketing of San Diego Fashion Institute runway show wearing bathing suits out on the busy streets in a 50 degrees weather ! It was freezing and people were honking!

Name something you can’t live without: I can’t live without my mascara. I would look like a zombie. haha.

What are your hobbies? I enjoy exploring new things: whether it’s hiking, dancing, or rock climbing, I’m all up for it!

What are your wardrobe staples? I love staying simple and laid back. Hence, my wardrobe consists of mostly jeans, tank tops, sweater and shorts.

Any style tips/advice you can give? Take the item’s dollar amount and divide it by the number of times you think would wear it. If it’s more than twice a week, please buy it!

Dream job? I want to be the next Victoria’s Secret (Asian) model ! :)

What are your favorite products on

I love the
1) Plaid Military Wool Jacket by BB Dakota I fell in love with the preppy look

2) Navajo Print Capelet by Diesel – the patterns are gorgeous!

3) Romaine Plush Stand Collar Trench by Jack by BB Dakota You can never go wrong with the classic pieces!


Ladies and gents, tonight is the night for all things fashion!  Are you excited? We definitely are! To make this night more memorable, check out our Fashion’s Night Out totes on, the perfect tote for all the free stuff you’ll receive.  Plus, why not complete the theme with a FNO tee? It’s a great fit, fashionable, and so much fun!

We have something extra special for our Facebook fans:  post your FNO outfits on our Facebook wall for a chance to win a $100 gift certificate to!  There will be five winners — the best/funniest/most outrageous outfits or activities will win.  So don’t forget to bring your camera to capture all the madness of Fashion’s Night Out for a chance to win!


The highly revered street brand, Hellz Bellz, is known for its “female empowerment” aesthetic and out of the box designs. Last year, the female street wear brand collaborated with Vans shoes to create unique designs that stayed true to each brand’s style. With the enormous success and high demand of the collaboration pieces, the team at Hellz Bellz and Vans knew they were destined to come together to create another mind blowing collection.

This year, Lanie Alabanza-Barcena, creative director and founder of Hellz Bellz, wanted to design an 80′s inspired shoe with zipper details and metal trims. She took these design elements and incorporated them into the hand bags with zebra prints and fur. The mix of elements worked in sync with each other through the talent of these individuals.  Below is a behind the scenes look at the brands’ planning meeting, as well as the two shoes from the collaboration.  The shoes will be released in mid-July, we can’t wait!


Chris Brown at Hot 97′s Summer Jam

Chris Brown is making a come back! With an awesome set at Hot 97s Summer Jam, the boy-wonder Brown is letting everyone know that it’s too soon to count him out.

Check out the look! Simple, clean, and comfortable: Tank, slim jeans, high-tops, and fitted caps. The man has it down to a science:

Image Source: Upscale Hype


Sasha Pivovarova for Vogue Paris

Since Carine Roitfeld was ousted at Vogue Paris earlier this year the fashion crowd waited in angst to see if new editor-in-chief Emmanuelle Alt could fill the steep stiletto pumps. As it turns out Alt can also turn it!

In the June issue, Alt and her team paid tribute to the Madonna-dominated downtown style of the 1980s. Who was their choice subject? None other than supermodel turned fine artist Sasha Pivovarova.

The look: over-over-sized outerwear, boxy trousers, and the avant-garde essence of the Village’s art scene.

Check it out:

Image Source:


Marie Claire Italia May 2011

This weekend is Memorial Day weekend, and do you know what that means?  Ladies and gents, it’s time to escape from the hustle and bustle of your 8-hour work day and enjoy the sunshine with your loved ones.  Whether you’re going to a barbecue, the beach, or just lounging on the couch the entire day, your outfit should exude that feeling of relaxation.  Here are a few outfit ideas for your Memorial Day Weekend getaway:

Women’s Outdoor Party Look: Opt for a more playful printed dress this Holiday!  Pair it with neutral accessories. (Outfit details: Insight dress, Pencey sandals, Foley + Corinna handbag.)

Women’s Casual Chic Look: This is the perfect look for a barbecue; it’s simple, comfortable, yet the printed tank gives your outfit personality! (Outfit details: MinkPink tank, True Religion shorts, STEVEN by Steve Madden sandals.)

Men’s Outdoor Party Look: Wear light colored bottoms with a plaid button down to keep the freshness of Summertime! (Outfit details: Buffalo David Bitton plaid shirt, Cult of Individuality jeans, The Hundreds jacket, Supra sneakers.)

Men’s Casual Cool Look: Have fun and wear a bright colored graphic tee with khakis and simple accessories! (Outfit details: True Religion tee, French Connection khaki shorts, DC Life sneakers, G-Shock watch.)

Image Source: Fashion Gone Rogue



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